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Articles by Matt Deaton
Matt Deaton
Matt Deaton
Chief Growth Officer

The Chief Growth Officer at Devsu leads marketing, sales, and business development efforts to drive growth for the company and its clients. With over 15 years of experience in marketing analytics, strategy, and digital media across industries such as healthcare, hospitality, and technology, the role focuses on designing customer-centric strategies, coordinating teams, managing partnerships, optimizing marketing technology, and providing data-driven insights. Certified in scaling entrepreneurial ventures by Harvard Business School, the CGO is also passionate about fostering innovation and expanding business opportunities.

Four Strategies to Master Business-IT Alignment
IT Management
2 min read
Achieving Business-IT Alignment Through Four Proven Strategies
Discover 4 strategies to align IT with business goals and optimize business outcomes. Learn how to use IT to enhance productivity and profitability.
How To Measure Digital Transformation Progress
How is Digital Transformation Success Progress Measured?
Learn how to measure digital transformation progress with Devsu's strategies. Keep your business on track with our easy-to-implement techniques
Evolving role of the CIO
IT Management
2 min read
Exploring the Expanding Roles of the CIO
Explore the ever-evolving role of the CIO with Devsu. Learn how to lead the digital transformation of your organization and stay ahead of the curve.
Lean vs Agile: What is the Difference?
Lean
3 min read
Lean and Agile: Discover the Differences and Benefits
Learn how lean and agile principles can help your business increase performance and efficiency. Find out the differences and benefits of these methods.
AR Interview on Augmented Reality Experiences in Marketing and Business Growth
AR Interview on Augmented Reality Experiences in Marketing and Business Growth
Get updates on the trends and future of augmented reality in this detailed interview with Devsu’s mobile and AR expert, John Trujillo.
Data Insights with a Senior Data Engineer
Big Data
6 min read
Advanced Analytics & Data Insights with a Senior Data Engineer
Understand data development with this detailed guide, including insights from a Senior Data Engineer. Learn how to encourage data-driven decision-making here.
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